Tag: Data analytics and marketing


Reasons Your Business Needs a Solid Online Presence 

Having a strong online presence is crucial for any business, including B2B companies. With the majority of buyers turning to the internet to research and make purchasing decisions, it is more important than ever for B2B businesses to establish a solid online presence.  The challenge however, is that B2B companies find a plethora of tips


Mastering Data Analytics and Marketing 

What do you think is the relationship between data analytics and marketing? Let me help you. Data analytics and marketing are like two peas in a pod. Imagine data analytics as the detective that gathers information about your customers—what they like, where they are, and what they need. This detective work is crucial because it